Digital Marketer
Job summary
Our ideal candidate will develop and execute online strategies to boost brand awareness, engagement, and lead generation.
Job descriptions & requirements
Responsibilities:
Lead Generation:
- Content Creation: Produce engaging, high-quality content tailored to specific platforms and audiences, including blog posts, social media updates, graphics, and videos.
- Social Media Management: Manage social media accounts (TikTok, Instagram, LinkedIn) to increase brand presence, build community, and engage with users.
- SEO & SEM: Optimize website content for search engines to increase organic traffic and manage paid advertising campaigns (PPC) on platforms like Google Ads.
- Analytics & Reporting: Analyze web traffic and social performance using tools like Google Analytics (GA4) to report on KPIs and refine strategies.
- Digital Campaigns: Plan, execute, and monitor digital campaigns, including email newsletters, promotional events, and advertising campaigns.
- Trend Awareness: Stay up to date on emerging digital trends, platform algorithm changes, and competitor strategies to keep marketing efforts competitive.
Requirements:
- Minimum of 3 years of experience
- Minimum of a BSc.
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