Digital Marketer
Job summary
We are seeking a creative and results-driven Digital Marketer & Social Media Manager to develop, implement, and manage our online marketing strategies. The ideal candidate will be responsible for increasing brand awareness, driving engagement, and generating leads through digital channels.
Job descriptions & requirements
- Plan and execute digital marketing campaigns across social media, search engines, and email platforms
- Manage and grow social media accounts (Facebook, Instagram, LinkedIn, etc.)
- Create engaging content, including graphics, videos, and captions
- Run and optimize paid advertising campaigns (Meta Ads, Google Ads)
- Monitor campaign performance and generate reports (ROI, engagement, conversions)
- Conduct market research and competitor analysis
- Develop and manage content calendars
- Collaborate with design and web teams to improve user experience and conversions
- Optimize website content for SEO and lead generation
Requirements:
- Proven experience in digital marketing and social media management
- Strong knowledge of Meta Ads and Google Ads
- Familiarity with analytics tools (Google Analytics, insights tools)
- Basic design and video editing skills (Canva, Adobe tools, CapCut, etc.)
- Excellent communication and content creation skills
- Ability to analyze data and make performance-driven decisions
- Experience with WordPress is an added advantage
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