Digital Marketer

Responsibilities:

• Develop and implement digital marketing strategies to increase exposure and drive traffic to our online business directory.
• Conduct market research to identify target audiences, analyze competitor strategies, and identify opportunities for growth.
• Create and manage online advertising campaigns across various channels (e.g., Google Ads, social media platforms, industry-specific websites).
• Optimize website content and structure for improved visibility on search engine result pages (SEO).
• Monitor and analyze key performance indicators (KPIs) to assess campaign effectiveness and make data-driven decisions for improvement.
• Produce engaging and persuasive content for website pages, blogs, social media posts, and email marketing campaigns.
• Utilize social media platforms to build and engage with the Online Business Directory community, sharing relevant industry news, updates, and promoting directory listings.
• Collaborate with the Online Business Directory team to align digital marketing efforts with business goals and ensure consistent brand messaging.
• Stay up-to-date with industry trends and advancements in digital marketing strategies to provide recommendations for continuous improvement.

Requirements:

• Proven work experience in digital marketing, particularly in B2B and online directory platforms.
• Solid understanding of SEO techniques, Google Analytics, and digital advertising platforms.
• Experience with social media management and content creation.
• Excellent written and verbal communication skills in English.
• Analytical mindset with the ability to interpret data and generate insights.
• Strong organizational skills and ability to manage multiple projects simultaneously.
• Knowledge of Online Business Directory and familiarity with related products and services is a plus.

Please note: This is a remote position with flexible working hours.

Remuneration: NGN 250,000 – 400,000

If you are a self-driven digital marketer with a passion for Online Business Directory and a desire to make an impact in a global market, we would love to hear from you! Please submit your resume, along with examples of previous work or case studies highlighting successful digital marketing campaigns. Also, include a brief description of your experience and interest in Online Business Directory.

We look forward to reviewing your applications and learning more about how you can contribute to the growth and success of our online business directory.