Digital Marketer
The Impeccable Skills Company
Marketing & Communications
Job Summary
Our client and Educational technology company wishes to employ the services of a Digital Marketer
- Minimum Qualification: Degree
- Experience Level: Senior level
- Experience Length: 3 years
Job Description/Requirements
Responsibilities:
● Develop, implement, and manage marketing campaigns that promote the products and services of the organization.
● Enhance brand awareness in the digital space.
● Drive website traffic and acquire leads.
● Measure site traffic, identify and evaluate new digital technologies and optimize marketing campaigns, email marketing, social media, and display & search advertising using web analytics tools.
● Develop and manage digital marketing campaigns
● Manage the organization’s website
● Optimize content for the website and social networking channels such as Facebook, Twitter, Instagram, Google Plus, etc
● Track the website traffic flow and provide internal reports regularly
● Fix any error in online content and arrange webinars and webcasts
● Attend networking events and product launches.
● Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
● Work on SEO of the website pages.
● Edit and post content, videos, podcasts, and audio content on online sites.
● Promote the company’s products and services in the digital space.
● Execute social media efforts to improve KPIs, likes, shares, tweets, etc.
● Create and execute SMS, and email-based marketing campaigns.
● Manage other projects/duties as assigned for the overall benefit of the organization.
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