Digital Marketer
Job summary
We are looking for a creative and performance-driven Digital Marketer to join our Lagos team at 1159 Realty. The ideal candidate will be responsible for developing and executing digital marketing strategies to increase brand awareness, generate quality leads, and support property sales and rentals. This role requires strong expertise.
Job descriptions & requirements
Responsibilities:
- Develop and execute digital marketing strategies to drive leads and brand awareness
- Manage company social media platforms (Instagram, Facebook, TikTok, LinkedIn)
- Create engaging content (posts, captions, reels ideas, campaigns)
- Run and optimize paid ads (Meta Ads, Google Ads, etc.)
- Track and analyze campaign performance using analytics tools
- Support property marketing campaigns and promotions
- Collaborate with the sales team to convert leads into clients
- Maintain consistent online brand presence and engagement
- Research market trends and competitor activities
Requirements:
- Bachelor’s degree in Marketing, Communications, Business, or related field
- Minimum 2 years of experience in digital marketing (real estate experience is an advantage)
- Strong knowledge of social media management and content strategy
- Experience running paid ad campaigns (Meta Ads, Google Ads)
- Proficiency in Canva, basic video editing tools, and analytics platforms
- Strong copywriting and storytelling skills
- Ability to generate and convert leads through digital channels
- Creative, proactive, and result-driven mindset
- A good understanding of the Lagos real estate market is an added advantage
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