Content Strategist
Job summary
An experienced Content Strategist that plans and executes content strategies aligned with business goals and brand voice.They research audiences, manage editorial calendars, collaborate with cross-functional teams, oversee creators, and use data to optimize content performance, engagement, visibility, and measurable growth across digital platforms.
Job descriptions & requirements
Responsibilities:
- Develop and execute comprehensive content strategies aligned with business goals and brand voice
- Plan, manage, and maintain editorial calendars across multiple digital platforms
- Conduct audience research, content audits, and competitive analysis to identify gaps and opportunities
- Collaborate with marketing, design, social media, and product teams for consistent messaging
- Create and enforce content guidelines, tone, and style standards
- Optimise content for engagement and conversions
- Track, analyse, and report content performance using data and analytics tools
- Use insights and trends to refine content strategies and improve results
- Ensure all content supports campaigns, brand authority, and long-term growth
Requirements:
- 2 years of experience
- Degree in a related field
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