Content Creator
Job summary
This is a full-time, on-site role for a Social Media Content Creator based in Lagos. The Social Media Content Creator will be responsible for planning and producing engaging content for various social media platforms, maintaining consistent brand voice, and analyzing engagement metrics to optimize performance.
Job descriptions & requirements
Responsibilities:
- Develop and create engaging, original, and high-quality content for various digital platforms.
- Plan, produce, and publish content across social media channels, websites, and other marketing platforms.
- Create compelling videos, images, graphics, and written content that align with the company's brand identity.
- Develop content calendars and ensure timely delivery of scheduled posts.
- Research industry trends, audience preferences, and competitor activities to generate creative content ideas.
- Write engaging captions, scripts, and promotional materials for digital campaigns.
- Record, edit, and produce short-form videos for platforms such as Instagram, TikTok, Facebook, and YouTube.
- Collaborate with the marketing team to develop content strategies that support business objectives.
Requirements:
- Proficiency in social media platforms, content creation, and online community engagement
- Strong writing, editing, and proofreading skills for creating impactful and error-free content
- Basic knowledge of digital marketing strategies, including social media advertising and analytics
- Creativity and the ability to develop unique, on-brand ideas for campaigns and posts
- Excellent communication and collaboration skills to work effectively with cross-functional teams
- Self-motivation, attention to detail, and ability to meet deadlines in a fast-paced environment
- Experience with graphic design tools (e.g., Canva, Adobe Suite) is a plus
- Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred
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