Business Operations & Sales Growth Coordinator

Responsibilities:

• Supervise sales executives, allocate leads, monitor targets and improve sales performance.
• Coordinate training programmes, instructors, learners, schedules and course delivery.
• Monitor live training sessions, identify operational problems and ensure issues are resolved promptly.
• Coordinate daily business operations, including the company's activities and growth opportunities.
• Develop and execute social media and digital marketing strategies to increase awareness, generate leads and drive sales.
• Plan marketing campaigns, content calendars and promotional activities.
• Identify potential corporate clients, business partnerships and new revenue opportunities.
• Oversee customer enquiries, complaints, follow-ups and customer satisfaction.
• Monitor sales, marketing and operational performance and provide regular reports to the Director.
• Develop and implement marketing strategies to promote training courses, programmes and digital products.
• Create engaging promotional content, including social media posts, graphics, short videos, course descriptions, email campaigns and marketing materials.
• Develop compelling course messaging that communicates the benefits, learning outcomes and value of each programme.
• Plan and execute course launch campaigns to increase enquiries, registrations and paid enrolments.
• Identify target audiences and develop appropriate marketing approaches for different courses and products.
• Understand and apply digital marketing techniques, including organic social media, paid advertising, email marketing and lead generation.
• Work closely with the sales team to convert marketing-generated leads into paying customers.
• Monitor campaign performance, course registrations, conversion rates and revenue.
• Identify opportunities to increase course sales through partnerships, promotions, referrals and customer engagement.
• Recommend improvements to course positioning, promotional strategies and the customer enrolment journey.

Requirements:

• Minimum of 2 years' relevant practical experience in business operations, sales, digital marketing or programme coordination.
• Demonstrable experience supervising a team or coordinating people and business activities.
• Practical experience in content creation, social media marketing, digital campaign execution and AI automation.
• Good understanding of how to promote and sell online courses, training programmes or digital products.
• Ability to create compelling marketing content, including social media posts, promotional graphics, short videos and persuasive copy.
• Familiarity with content creation tools such as Canva and CapCut or similar applications and AI systems.
• Understanding of lead generation, sales funnels, customer acquisition and conversion strategies.
• Ability to plan, execute and measure marketing campaigns that contribute to revenue growth.
• Experience using Meta Ads, email marketing tools or other digital advertising platforms is an advantage.
• Strong commercial awareness and a results-driven marketing approach.
• Strong understanding of sales, lead generation, customer acquisition and conversion.
• Practical experience in social media management, digital marketing strategy and campaign execution.
• Excellent organisational, leadership, communication and problem-solving skills.
• Ability to take initiative, work independently and manage multiple priorities.
• Proficiency in Google Workspace, spreadsheets and digital collaboration tools.
• Familiarity with CRM systems and sales reporting is an advantage.
• Experience in education, professional training or digital products is desirable.
• A degree or equivalent relevant practical experience

Working Arrangements:

• Full-time remote role. Candidates must have a reliable laptop, internet connection, and suitable working environment.
• Flexibility to support scheduled evening or occasional weekend training sessions is required, with working arrangements agreed in advance.

Benefits:

• Performance and compensation review after six months, with opportunities for career progression.