Business Development / Sales & Marketing Executive
Job summary
The Business Development / Sales & Marketing Executive is responsible for driving business growth, increasing revenue, acquiring new customers, developing strategic partnerships, and promoting the company's automotive services. The role combines business development, sales, and marketing functions to expand Aydens Garage's market prese
Job descriptions & requirements
Responsibilities:
- Identify, develop, and pursue new business opportunities to drive revenue growth.
- Build and maintain relationships with corporate organizations, fleet operators, insurance companies, and individual customers.
- Develop and implement sales and marketing strategies aligned with business objectives.
- Generate leads, conduct prospecting activities, and convert opportunities into long-term clients.
- Promote workshop services, preventive maintenance programs, fleet management solutions, and other automotive offerings.
- Prepare and deliver compelling business proposals, presentations, and quotations.
- Conduct market research to identify industry trends, customer needs, and competitor activities.
- Manage and support digital marketing campaigns across social media, email marketing, and other platforms.
- Attend networking events, exhibitions, and industry meetings to represent the company and expand business opportunities.
- Collaborate with internal teams to ensure excellent service delivery and customer satisfaction.
- Monitor sales performance, marketing activities, and business development initiatives, providing regular reports and recommendations.
- Maintain an up-to-date database of prospects, customers, and strategic partners.
Requirements:
- Bachelor's Degree or HND in Marketing, Business Administration, Communications, or a related field.
- Minimum of 3–5 years' experience in business development, sales, or marketing, preferably within the automotive industry.
- Proven track record of achieving revenue targets and securing new business opportunities.
- Strong understanding of customer acquisition, relationship management, and strategic sales techniques.
- Excellent communication, negotiation, presentation, and networking skills.
- Proficiency in Microsoft Office applications, CRM systems, and digital marketing tools.
- Knowledge of the automotive industry and workshop operations is an added advantage.
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