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4 weeks ago

Job Summary

Our client is looking to hire a suitable candidate to fill this position

  • Minimum Qualification: MBA / MSc
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description/Requirements


Strategic Relationship Management:

  • Foster sustainable relationships with premier industry stakeholders, establishing the company's Africa as their go-to distributor for audiovisual and automation solutions.
  • Tailor the company's Africa’s services to the unique demands of stakeholders, ensuring seamless integration with their upscale residential, commercial, and hospitality ventures.
  • Sustain and expand a network of influential contacts, prospective customers, and strategic partners.

Market Penetration and Capture:

  • Formulate and implement an aggressive business development plan to bolster market presence and enhance revenue streams.
  • Aggressively pursue and secure a commanding presence in the high-value project sector, targeting a capture rate of 80% within the upper-echelon market.

Brand Positioning and Thought Leadership:

  • Craft cutting-edge strategies to cement the company's Africa’s status as a frontrunner in the industry, fostering continuous expansion and brand supremacy.
  • Lead initiatives to bolster the company's Africa’s reputation, positioning the company as a vanguard of industry innovation.
  • Craft brand messaging that conveys the premium nature of our Experience
  • Demos and the comprehensive nature of our services.

Digital Marketing and Public Relations:

  • Navigate the company's Africa’s digital marketing across all pertinent platforms to optimize online visibility and lead acquisition.
  • Guide the production of compelling marketing content, campaigns, and sales narratives that succinctly convey the company's Africa’s competitive edge.
  • Execute impactful public relations strategies to reinforce the company's Africa’s stature as the premier entity in AudioVisual and automation design consulting.
  • Employ analytics to refine digital marketing endeavors, guaranteeing elevated engagement and conversion rates.
  • Direct marketing strategies that promote the unique offerings of the Experience Centre, alongside our retail solutions.

Sales and Revenue Targets:

  • Direct and inspire the Sales and Marketing teams, setting challenging goals and propelling the teams to exceed them.
  • Attain sales objectives by securing contracts for our dealers worth a minimum of $25,000 in the residential, commercial, and hospitality domains across Nigeria.
  • Propel sales methodologies and campaigns to ensure steady revenue augmentation and enhanced market penetration.
  • Drive sales revenue generation through our Experience centre rentals, our AV retail channels and our AV design consulting services.
  • Represent the company's Africa at pivotal industry gatherings, symposiums, and networking occasions to fortify business ties and scout for new leads.
  • Compile comprehensive reports documenting business development pursuits, encompassing ROI evaluations, market entry, and sales trajectories.

Partnership & Relationship Management:

  • Strengthen relationships with System Integrators, supporting them in leveraging the Experience Centre to its full potential.
  • Engage with clients during their Experience Centre visits to foster relationships and drive business opportunities.

Team Leadership & Organizational Development:

  • Lead the Retail, Sales, and Marketing teams with a focus on fostering a culture of excellence, innovation, and alignment with our vision.
  • Mentor and develop team members, ensuring a pipeline of talent capable of upholding and advancing our market leadership.

Professional Development:

  • Encourages continuous professional growth through engagement in industry-specific workshops, certifications, and seminars to stay at the forefront of marketing and sales innovations.


  • A Master’s degree in Business Administration, Marketing, or an allied discipline is highly regarded.
  • A minimum of 5 years in a high-ranking marketing or business development role with a demonstrated history of accomplishments.
  • Exemplary leadership prowess with a background in steering multidisciplinary groups towards strategic aims.
  • Proficient in negotiation with a track record of efficiently concluding deals and overseeing intricate agreements.
  • Demonstrated success in managing experience centres, retail operations, and driving sales and marketing initiatives.
  • Strong business acumen with an entrepreneurial spirit and an innovative approach to business strategy.
  • Excellent leadership skills with experience in team development, stakeholder management, and strategic partnership building.
  • Superior communication abilities to articulate vision, inspire teams, and engage with high-profile clients.
  • Proven track record of meeting or exceeding sales revenue targets and managing multiple revenue streams effectively.


  • Base Pay: NGN 750,000  - 1.5million
  • Performance Pay: TBC

Performance Incentives:

Bonus Structure:

  • Annual performance bonuses tied to the achievement of sales revenue targets.

Profit Sharing:

  • Eligibility for profit-sharing based on the overall profitability of the company, with specific targets tied to commercial operations.

Equity Options:

  • For exceptional performance, consideration for equity options or shares in the company to align long-term interests.

Professional Development:

  • Opportunities for further education, training, and certifications funded by the company upon meeting certain KPIs.

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