Copywriter
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Job summary
The Brand Strategist is responsible for the overall brand awareness of a company. They help create, manage and maintain branding through various strategies. They are also responsible for developing creative and persuasive copy and content for a wide range of online and traditional marketing projects.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
4 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Abuja, Nigeria
Job descriptions & requirements
Responsibilities:
- Conduct market research, analyze competitor trends, and build unique positioning and messaging frameworks.
- Establish expectations and guidelines for the company’s voice to guide all marketing collateral and information across channels.
- Analyze data and trends related to branding.
- Develop branding features, such as logos and marketing materials
- Write clear, compelling copy for websites, ads, social media, emails, and marketing campaigns.
- Ensure all written and conceptual materials match the established brand guidelines and business goals.
- Work closely with designers, project managers, and clients to execute integrated campaigns.
Requirements:
- Minimum of a Bachelor's Degree in Communications, Marketing, Advertising, English, Journalism, or a related field.
- Minimum of 4 years of relevant work experience in Advertising, Marketing, or Public Relations.
- Proven content writing experience
- A writing portfolio
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