Brand & Marketing Manager
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Job summary
We are looking for a creative, strategic and commercially minded Brand & Marketing Manager who can turn ideas into strong campaigns and measurable business results.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
4 years
Language Requirement:
English
Working Hours:
Full Time - 8 to 5
Applicant Location:
Abuja, Nigeria
Job descriptions & requirements
Responsibilities:
- Develop and execute brand strategy: Build and maintain a strong, consistent brand identity across all properties, marketing channels, and customer touchpoints.
- Plan and manage marketing campaigns: Develop and implement campaigns to promote properties, generate leads, increase sales, and support business growth.
- Manage digital marketing: Oversee social media, email marketing, website content, SEO/SEM, online advertising, and other digital channels.
- Manage content and communications: Oversee the creation of brochures, presentations, videos, social media content, press materials, and other brand communications.
- Track marketing performance and budgets: Monitor campaign results, lead generation, customer engagement, and marketing spend, using data to improve performance and ROI.
Requirements:
- 4+ years’ experience in brand, marketing or digital marketing
- Proven experience developing and executing campaigns
- Strong copywriting and storytelling skills
- Strong social media knowledge
- Experience with Meta Ads
- Content strategy experience
- Strong project management skills
- Excellent written and verbal communication
- Strong analytical ability
- Portfolio of previous work
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