Job descriptions & requirements
We are hiring an elite X ghostwriter to build, manage, and scale a personal brand on X for a public-facing founder in the paid media and growth space.
This is not a scheduling role.
This is not “write tweets from prompts.”
This is a thinking role.
You will be responsible for turning expertise, opinions, data, and experience into high-impact X content that grows audience, authority, and inbound opportunity.
If you do not deeply understand what performs on X in 2024 and why, this role is not for you.
What You’ll Own
- End-to-end ownership of the X account
- Daily posting cadence with high signal content
- Research, ideation, writing, and iteration of tweets and threads
- Turning long-form ideas, voice notes, and rough thoughts into sharp posts
- Studying high-performing accounts in marketing, founders, and operators
- Identifying trends, formats, and hooks that actually drive growth
- Writing in the founder’s voice, not your own
- Tracking performance and doubling down on what works
What “Good” Looks Like
- Clear positioning as an authority, not a motivational account
- Strong hooks, clear opinions, and practical insights
- Threads that educate, challenge, or reframe thinking
- Consistent growth in followers, impressions, and profile visits
- Content that attracts the right audience: founders, operators, marketers
Requirements (Non-Negotiable)
- Proven experience growing X accounts from scratch or scaling existing ones
- Deep understanding of X algorithms, formats, and distribution
- Strong copywriting skills with clarity and edge
- Ability to research and synthesize complex topics quickly
- Comfortable working with minimal hand-holding
- Excellent written English
- Obsessed with quality and performance, not volume
Bonus points if you have:
- Experience ghostwriting for founders or public figures
- Background in marketing, paid media, startups, or SaaS
- Examples of accounts you have grown or content you’ve written
How We Work
- You will work closely with the founder
- Direction will be high-level, not prescriptive
- You are expected to bring ideas, not wait for instructions
- Quality and output matter more than hours logged
Why This Role Matters
This X account is a long-term asset.
The goal is to build a dominant voice in paid media and growth.
If you execute well, this role has:
- Long-term stability
- Increased responsibility
- Opportunity to grow into a lead content role
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