Social Media and E-Commerce Manager

Advertising:

• This includes the use of social media pages, E-mail marketing, pay-per-click advertising on search engines, video commercials, sponsored blog posts and more.
• The successful candidate will ensure that the SEO marketing strategy is employed to ensure maximum reach to the customer.
• Experience in creative content writing
• Ensuring a user-friendly URL for the company website, improving website speed, publishing fresh and outstanding content frequently and doing regular keyword search to keep abreast with current consumption trends.

Social Media

• Develop creative and engaging social media strategies 
• Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Pinterest, Instagram, Tiktok and YouTube, adapting content to suit different channels
• Oversee, plan, and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite, Asana, and Olapic
• Create engaging multimedia content (and/or outsource this effectively) across multiple platforms
• Develop, launch, and manage new competitions and campaigns that promote your organization and brand
• Form key relationships with influencers across the social media platforms
• Undertake audience research
• Manage and facilitate social media communities by responding to social media posts and developing discussions
• Monitor, track, analyze, and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
• Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
• Analyze competitor activity
• Recommend improvements to increase performance
• Set targets to increase brand awareness and increase customer engagement
• Manage, motivate, and coach junior staff such as social media executives or assistants
• Manage a budget for social media activities
• Educate other staff on the use of social media and promote its use within your company (in-house roles)

Requirements:

• The successful candidate should be able to demonstrate effective communication skills and this entails advanced mastery of spoken and written English.
• The candidate would be involved in writing and publishing articles (including video scripts) and product descriptions for the company website.
• The successful candidate should have an eye for clean design and possess superior user-interface design skill.
• The ideal candidate must be a critical thinker with a strong design sense and an eye for making things better.
• The candidate must understand how to design graphics using photoshop and other design tools.

Note: We are committed to improving diversity in the workspace and work to ensure that our team is supportive of our employees. We strongly encourage applications from women.