SEO Strategist & Growth Specialist
Job summary
We are looking for a results-driven SEO & growth specialist to help grow our online presence, drive qualified traffic, and convert leads into paying clients. This role goes beyond traditional SEO. You will be responsible for generating leads, participating in client meetings, and helping close deals through strategic positioning and communication. You should be confident, analytical, and comfortable presenting ideas that win business.
Job descriptions & requirements
Responsibilities:
- Develop and execute SEO strategies (on-page, technical, and off-page)
- Perform keyword research and competitive analysis
- Optimize website content and structure for better rankings and conversions
- Build high-quality backlinks using white-hat strategies
- Regularly update website content (blogs, landing pages, service pages)
- Generate qualified leads through organic and strategic outreach
- Attend client calls/meetings and support closing deals
- Present SEO strategies in a way that converts prospects into clients
- Track, analyze, and report performance (traffic, rankings, leads)
- Continuously identify growth opportunities
Requirements:
- Proven experience in SEO (technical, on-page, and off-page)
- Strong understanding of tools like Ahrefs, SEMrush, and Google Analytics
- Experience generating leads through SEO or inbound strategies
- Strong communication and persuasion skills (this part matters a lot)
- Comfortable attending and leading client meetings
- Ability to write and optimize high-converting content
- Basic understanding of sales and client acquisition
- Self-motivated and results-oriented
Nice to Have:
- Experience in a digital marketing agency
- Background in sales or closing deals
- Familiarity with CRM tools
- Understanding of conversion rate optimization (CRO)
KPIs (What Success Looks Like):
- Increase in organic traffic
- Number of qualified leads generated
- Conversion rate from leads to clients
- Keyword ranking improvements
- Revenue influenced through SEO efforts
Work Setup:
- Remote
- Flexible hours (with availability for meetings)
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