Merchandising Manager

About us: “Keep moving” 永不止步

ANTA was established in 1991; while ANTA Sports Products Limited, a widely recognized global sportswear company, was listed on the Main Board of HKEx in 2007 (Stock Codes: 2020 (HKD counter) and 82020 (RMB counter)). The mission of the Company is to bring the transcendent sports spirit into everyone’s life. ANTA Sports principally engages in R&D, design, manufacturing, marketing and sales of professional sports products including footwear, apparel and accessories. By embracing an all-round brand portfolio including ANTA, FILA, DESCENTE, KOLON SPORT, MAIA ACTIVE and JACK WOLFSKIN, etc., ANTA Sports aims to unlock the potential of both the mass and high-end sportswear markets. ANTA Sports is also the largest shareholder of Amer Sports, Inc., a global group of iconic sports and outdoor brands, including Arc’teryx, Salomon, Wilson, Peak Performance, and Atomic, whose shares are listed on the New York Stock Exchange (NYSE: AS).

Responsibilities

1. Merchandise Planning: Develop annual and seasonal merchandise plans for the Nigerian market, defining product structure, key categories, and core SKUs aligned with consumer needs and brand strategy.
2. Product Launch & Lifecycle Management: Plan and manage the launch calendar for new products in the Nigerian market, monitor sales performance, and optimize product lifecycle strategies.
3. Sales & Data Analysis: Monitor sales performance, inventory turnover, price bands, and consumer preferences in the Nigerian market; provide actionable insights and recommendations for optimization.
4. Pricing & Promotions: Design and implement pricing structures and promotional strategies tailored to the Nigerian market, balancing revenue growth and profitability.
5. Inventory & Supply Chain Management: Manage stock levels across Nigerian stores and channels, driving replenishment, clearance, and transfers to ensure product availability and sell-through.
6. Market & Competitor Insights: Conduct regular research on the Nigerian retail market and competitor activities, leveraging insights to adjust product strategies.
7. Cross-functional Collaboration: Work closely with Nigerian retail, marketing, operations, and global merchandising teams to ensure smooth execution of merchandising strategies.
8. Team Leadership: Lead and develop the Nigerian merchandising team (supervisors/assistants), enhancing their analytical capability, execution, and business acumen.

Qualifications

1. Bachelor's degree or above in Business, Marketing, Merchandising, or a related field.
2. 3+ years of experience in merchandising/product planning, with at least 2 years in a managerial role.
3. Background in sportswear, fashion retail, or FMCG merchandising is preferred. Passion for sportswear, fashion, and consumer trends, with strong market awareness.
4. Understanding of the Nigerian retail market, with knowledge of local consumer needs and shopping behavior, is preferred.
5. Excellent analytical and data interpretation skills; proficient in Excel, BI tools, or merchandising systems.
6. Fluent in English with strong cross-cultural communication skills.
7. Strategic thinker with strong project management skills, capable of driving results in a fast-paced environment.

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