Marketing & Sales Manager

Responsibilities:

• Develop and implement a comprehensive marketing strategy to increase brand visibility and market share in the luxury hair salon and product space.
• Manage all marketing channels, including social media, digital marketing, PR, events, and partnerships, ensuring alignment with the company's brand identity and target audience.
• Create engaging and impactful marketing campaigns that resonate with the Nigerian consumer, driving brand awareness and customer engagement.
• Analyze marketing data and metrics to measure campaigns' effectiveness and identify improvement areas, reporting findings and recommendations to the CEO.
• Lead the sales team to achieve revenue targets, setting ambitious goals and providing ongoing coaching and support.
• Develop and implement sales strategies to attract new customers, retain existing clients, and increase sales of both salon services and hair products.
• Build and maintain strong relationships with key clients and partners, identifying opportunities for growth and collaboration.
• Analyze sales data and trends to identify areas for improvement and develop targeted sales initiatives, reporting findings and recommendations to the CEO.
• Work closely with the CEO to develop and execute the overall business strategy, ensuring alignment between marketing, sales, and company goals.
• Foster a collaborative and results-oriented culture within the marketing and sales teams,
• Promoting creativity, innovation, and accountability.
• Represent our client at industry events and networking opportunities, building relationships with key stakeholders and influencers.

Requirements:

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Proven experience in both marketing and sales, ideally in the beauty or luxury goods industry.
• Deep understanding of the Nigerian market and consumer behavior.
• Strong leadership, communication, and interpersonal skills.
• Excellent analytical and problem-solving skills.
• Results-oriented with a track record of achieving sales and marketing targets.