Marketing Executive

Responsibilities:

• Promote and sell company publications to schools, bookstores, distributors, and other relevant institutions.
• Build and maintain strong relationships with school owners, principals, teachers, and distributors.
• Follow up on customer requests, feedback, and complaints to ensure satisfaction.
• Identify new markets, schools, bookshops, and bulk buyers for business growth.
• Develop strategies to penetrate new territories and improve market share.
• Carry out product presentations and marketing campaigns in assigned locations.
• Organize and participate in book fairs, exhibitions, school visits, and promotional events.
• Generate orders, confirm deliveries, and ensure proper documentation.
• Support timely payment collections and reduce outstanding debts.
• Monitor competitor activities, pricing, product availability, and promotional strategies.
• Provide market feedback to management for better decision-making.
• Submit daily/weekly/monthly activity reports, including sales performance, visits, and collections.
• Keep accurate records of customers, transactions, and outstanding balances.
• Work closely with the production, distribution, and accounts departments to ensure customer orders are delivered promptly.
• Participate in team meetings, trainings, and performance reviews.
• Represent the company professionally in all interactions with clients and stakeholders.
• Ensure company policies and ethical sales practices are followed at all times.

Requirements:

• Minimum of HND/BSc in Marketing, Business Administration, Mass Communication, Economics, or any related discipline.
• Additional certifications in Sales/Marketing will be an added advantage.
• Minimum of 2–4 years’ experience in sales/marketing (experience in publishing, FMCG, or educational products is an advantage).