Marketing Officer
Job summary
The Marketing Officer is a member of the Marketing Team responsible for promoting the company's products and services, generating sales leads, acquiring and retaining customers, and contributing to the achievement of the company's revenue and growth objectives. The role requires building strong customer relationships and effective representation.
Job descriptions & requirements
Responsibilities:
- Develop and implement marketing strategies that align with the company's goals and objectives.
- Identify, market, and secure new business opportunities for the company's products and services.
- Generate and maintain a comprehensive database of prospective and existing customers.
- Conduct market research and daily price surveys to provide relevant market intelligence to management.
- Develop and execute customer acquisition and retention strategies.
- Maintain excellent public relations with current and prospective customers and other stakeholders.
- Prepare and implement work schedules and marketing plans for identifying and engaging prospective customers.
- Promote the company's products and services through direct marketing and other approved marketing channels.
- Develop referral relationships with customers and business partners to expand market opportunities.
- Collate and manage customer data for weekly sales and marketing analysis.
- Monitor customer feedback and market trends, and make recommendations for business improvement.
- Meet assigned sales and customer acquisition targets.
- Perform any other duties as may be assigned by the Chairman/CEO.
Requirements:
- Minimum of an OND
- 2 years of previous experience in a similar role
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