Growth Associate

Responsibilities:

Outbound Prospecting:

• Build highly targeted lead lists of commercial real estate brokers and retail consultants
• Source verified contacts using LinkedIn Sales Navigator, Apollo, Hunter.io, and other enrichment tools
• Identify key decision-makers and segment prospects by geography, brokerage size, and specialization
• Maintain CRM hygiene and enrichment, and continuously identify new ICP segments

Outbound Outreach:

• Own every outbound channel: cold email, LinkedIn, cold messaging, follow-ups, reply handling and demo scheduling
• Continuously test messaging, subject lines, CTAs, offers, and personalization strategies

Partnership Development:

• Identify and build relationships with commercial brokerages and retail consultants
• Schedule partnership meetings and create co-marketing opportunities
• Drive referrals and convert firms into active Company partners

Events & Field Marketing:

• Research CRE conferences, meetups, PropTech events, retail expansion conferences and local networking events, in Nigeria and abroad
• Coordinate attendance by founders, interns, ambassadors or contractors, including logistics and branded materials • Proactively pitch founders and senior team members for speaking slots: conference talks, webinars, podcasts, fireside chats, workshops and panels

Broker Education Program:

• Own logistics for a recurring weekly educational event (e.g. evaluating commercial sites, winning buyer representation, data-driven site selection, using AI in commercial real estate)
• Handle topic planning, speaker coordination, registrations, reminders, attendance and follow-up
• Convert attendees into trials and paid users

Community Management:

• Maintain an authentic, helpful presence on Reddit, LinkedIn Groups, CRE Slack communities, PropTech communities and local real estate associations
  
• Answer questions, share expertise, participate in discussions and identify buying signals
  
• Build a reputation as one of the most helpful voices in the industry, not a promotional one

Market Intelligence:

• Track retailers opening new locations, expansion announcements, franchise growth, new commercial developments, relocations and funding tied to expansion
• Maintain an opportunity tracker so outreach follows expansion news immediately

CRM Ownership:

• Own the sales pipeline: stages, notes, next actions, follow-ups, attribution and lost reasons

Requirements:

• A minimum of 1–3 years of experience in sales development, business development, partnerships or B2B outbound
• Comfortable with high-volume, metrics-driven outbound work and CRM discipline
• Strong written and verbal communication; confident engaging brokers, retail consultants and founders
• Experience with (or fast aptitude for) LinkedIn Sales Navigator, Apollo, Hunter.io and CRM tools
• Genuine interest in commercial real estate, PropTech, or retail expansion
• Self-starter who can organize events and educational programs from scratch with minimal oversight
• Based in, or willing to travel within, Nigeria; open to occasional travel for conferences and events