General manager

Responsibilities:

Strategic Leadership:

• Develop and execute the company's strategic vision, growth plans, and operational objectives.
• Translate Board directives into measurable operational and financial results.
• Lead the organisation's expansion from radio into television and digital media.
• Drive innovation across programming, audience engagement, content distribution, and revenue generation.
• Position NV Broadcasting Limited as a leading multimedia platform in South-East Nigeria and beyond.

Business Development & Revenue Growth:

• Develop and implement strategies to significantly increase revenue across radio, television, digital media, events, sponsorships, and partnerships.
• Build relationships with corporate organisations, government agencies, NGOs, development partners, advertising agencies, and media buyers.
• Lead negotiations for major advertising, sponsorship, and strategic partnership agreements.
• Identify new revenue opportunities including: Digital monetisation, Sponsored content, Events and brand activations, Corporate partnerships, Development-sector partnerships, Media production services, Grants and other commercial opportunities
• Take overall responsibility for achieving annual revenue and profitability targets approved by the Board.

Operations Management:

• Oversee the day-to-day operations of Boss Radio, BizziBodi FM, and the emerging television operation.
• Coordinate activities across programming, news, engineering, marketing, sales, finance, digital media, and administration.
• Establish and monitor operational performance indicators.
• Improve efficiency, productivity, and resource utilisation.
• Ensure compliance with company policies and operational standards.

Staff Leadership & Performance:

• Lead, mentor, and develop management and operational teams.
• Establish a culture of accountability, professionalism, innovation, and high performance.
• Set performance objectives for departmental heads and key personnel.
• Conduct regular performance reviews.
• Identify training and development needs.
• Support talent acquisition, succession planning, and workforce development.

Programming & Audience Growth:

• Strengthen programming quality, relevance, and audience appeal.
• Monitor audience feedback, market trends, ratings, and competitive positioning.
• Develop commercially attractive programmes capable of attracting advertisers and sponsors.
•  Champion digital-first content and audience engagement strategies.

Television Development:

• Lead the operational planning and rollout of the company's television platform.
• Coordinate staffing, infrastructure, content acquisition, licensing requirements, and launch activities.
• Develop a commercially sustainable business model for television operations.
• Establish appropriate operational and financial targets for the television business.

Financial Management:

• Develop and manage annual operating budgets.
• Monitor revenue, expenditure, cash flow, and profitability.
• Identify opportunities for cost optimisation and improved resource allocation.
• Ensure financial discipline across the organisation.

Regulatory Compliance & Governance:

• Ensure compliance with applicable NBC, CAC, tax, labour, and other regulatory requirements.
• Maintain high standards of corporate governance, ethics, and professional conduct.
• Ensure appropriate policies and internal controls are implemented across the organisation.

Stakeholder & Public Relations:

• Represent NV Broadcasting Limited in engagements with regulators, advertisers, corporate organisations, government institutions, development partners, and other stakeholders.
• Develop strategic alliances that increase the company's visibility, influence, and commercial opportunities.
• Maintain strong relationships with key industry stakeholders.

Requirements:

• Bachelor's degree in Mass Communication, Media Studies, Business Administration, Marketing, Management, Journalism, or a related discipline.
• Minimum of 10 years of progressive professional experience.
• At least 4 years of senior management or executive-level experience in broadcasting, media, television, radio, telecommunications, advertising, digital media, or a related industry.
• Demonstrable track record in business development, revenue generation, and commercial growth.
• Proven experience managing teams and multiple business functions.
• Strong understanding of the Nigerian media and broadcasting environment.
• Master's degree or MBA in Media Management, Business Administration, Strategic Management, Marketing, Communication, or a related field.
• Experience launching or managing television, radio, or digital media platforms.
• Established relationships within Nigeria's media, advertising, corporate, government, or development sectors.
• Experience managing a media organisation through a period of growth, expansion, or transformation.

Key Performance Indicators (KPIs)

The General Manager will be evaluated against measurable business outcomes, including:

• Revenue growth
• Profitability
• Advertising and sponsorship revenue
• Audience growth and market share
• Television rollout milestones
• Digital audience growth
• Strategic partnerships secured
• Staff productivity and retention
• Operational efficiency
• Cost management
• Regulatory compliance
• Achievement of Board-approved business objectives

Core Competencies:

• Leadership: Strategic thinking, executive presence, decision-making, team leadership, change management.
• Commercial: Business development, revenue generation, negotiation, sales, partnership development, financial management.
  
• Operational: Project management, process improvement, performance management, broadcasting operations.
  
• Personal: Entrepreneurial mindset, high integrity, strong communication, resilience, innovation, accountability, and a strong results orientation.

What We Offer:

• Competitive executive compensation package
• Performance-based incentives
• Leadership development opportunities
• Significant autonomy and responsibility
• Opportunity to shape the growth of a rapidly expanding multimedia organisation
• Career growth within NV Broadcasting Limited