Freelance Digital Marketing Specialist (SEO & SEM)
This World to Book
Marketing & Communications
Job Summary
We’re looking for a Freelance Digital Marketing Specialist (SEO & SEM) based in Nigeria to grow our sustainable travel start-up. You’ll manage SEO, content, and campaigns using AI tools like ChatGPT, Midjourney & Canva. Remote, flexible, and purpose-driven role
- Minimum Qualification : High School (S.S.C.E)
- Experience Level : Entry level
- Experience Length : 2 years
- Working Hours : Full Time
Job Description/Requirements
Responsibilities:
- Develop and execute a complete SEO strategy (on-page, off-page, and technical).
- Conduct keyword research and plan content for website and blog (WordPress + Rank Math).
- Optimise landing pages and blog posts to improve ranking and conversions.
- Manage Google Ads and Meta Ads campaigns with performance tracking.
- Create and publish digital content using AI tools (ChatGPT, Midjourney, Canva, FeedHive, Ocoya, etc.).
- Track analytics and prepare performance reports (Google Analytics, Search Console, Tag Manager).
- Collaborate remotely with the founder and creative team to align campaigns with brand goals.
Requirements:
- Based in Nigeria, fluent in English (written and spoken).
- 2-3 years of experience
- Minimum qualification of SSCE
- Strong hands-on experience in SEO, SEM, and digital content creation.
- Proficient with Google Ads, Analytics, Search Console, and Rank Math or Yoast.
- Experience using AI tools to accelerate creative and analytical processes.
- Excellent writing, analytical, and problem-solving skills.
- Self-motivated, detail-oriented, and able to work independently.
- Experience in tourism, travel, or hospitality.
Why Join Us?
- Be part of a purpose-driven travel start-up with global impact.
- Remote, flexible work with opportunities to grow.
- Collaborate directly with the founder and contribute to building a brand from the ground up.
- Freedom to innovate with AI tools and new marketing techniques.
Remuneration: NGN 300,000 - 400,000
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