E-Commerce & Marketplace Manager

The E-Commerce & Marketplace Manager will be responsible for the overall growth and performance of Jollof.com, EBS's digital business. This includes driving online sales, increasing customer acquisition and retention, managing marketplace operations, optimizing the customer experience, coordinating vendors and partners, and ensuring profitable business growth.
This role combines commercial leadership, digital marketing, operational management, and data-driven decision-making.
Key Responsibilities
Revenue Growth & Business Performance

• Develop and execute strategies to increase revenue, orders, and profitability.
• Establish monthly, quarterly, and annual sales targets.
• Monitor key business metrics and implement improvement initiatives.
• Identify new revenue opportunities, partnerships, and product offerings.
• Drive customer acquisition, retention, and repeat purchase rates.
  

Marketplace & Platform Management

• Manage the day-to-day operations of Jollof.com and associated digital brands.
• Ensure products, pricing, promotions, and content are accurate and optimized.
• Improve website performance, conversion rates, and user experience.
• Work closely with technology teams to prioritize platform enhancements.
• Monitor and resolve operational issues affecting customer experience.
  

Digital Marketing & Customer Acquisition

• Develop and execute digital marketing campaigns across multiple channels.
• Manage SEO, SEM, social media, email marketing, influencer marketing, and paid advertising.
• Optimize customer acquisition costs and marketing ROI.
• Monitor campaign performance and adjust strategies accordingly.
• Build and execute customer loyalty and retention programs.
  

Vendor & Partner Management

• Recruit, onboard, and manage vendors, suppliers, and business partners.
• Negotiate commercial agreements and partnership opportunities.
• Ensure vendors comply with platform standards and service levels.
• Build strong relationships that support growth and customer satisfaction.
  

Customer Experience & Support

• Own customer satisfaction and service quality metrics.
• Analyze customer feedback and implement improvements.
• Ensure efficient handling of customer inquiries, complaints, and escalations.
• Drive initiatives that improve customer retention and loyalty.
  

Operations & Fulfillment

• Monitor order fulfillment and delivery performance.
• Identify operational bottlenecks and implement solutions.
• Ensure smooth coordination between operations, vendors, and customer service teams.
• Develop processes that improve efficiency and scalability.
  

Data Analytics & Reporting

• Develop weekly and monthly performance reports.
• Monitor KPIs and provide actionable recommendations.
• Use analytics tools to identify trends and growth opportunities.
• Present business insights and recommendations to leadership.
  

Qualifications
Education

• Bachelor’s degree in business administration, Marketing, E-Commerce, Information Systems, or a related field.
• MBA is an advantage.
  

Experience

• Minimum 5 years of experience managing e-commerce, marketplace, retail, food delivery, or digital commerce businesses.
• Experience scaling an online marketplace or e-commerce platform.
• Proven track record of revenue growth and business development.
• Experience managing digital marketing campaigns and performance metrics.
• Experience working with vendors, suppliers, and external partners.
  

Required Skills
Commercial & Business Skills

• Business Strategy
• Revenue Growth Management
• Sales Planning
• Partnership Development
• Vendor Management
  

Digital Commerce Skills

• E-Commerce Operations
• Marketplace Management
• Website Optimization
• Conversion Rate Optimization (CRO)
• Customer Journey Management
  

Marketing Skills

• Digital Marketing
• SEO & SEM
• Social Media Marketing
• Email Marketing
• Performance Marketing
  

Technical Skills

• Google Analytics
• Google Ads
• Meta Ads Manager
• CRM Systems
• E-Commerce Platforms
• Microsoft Excel & Reporting Tools
  

Leadership Skills

• Team Management
• Communication
• Problem Solving
• Stakeholder Management
• Project Management

<