Digital Marketing Manager

Responsibilities:

• Develop and execute digital marketing strategies across various channels, including SEO, PPC, social media, email marketing, and content marketing.
• Manage and optimize all digital campaigns to maximize ROI and achieve key performance indicators (KPIs).
• Oversee the creation and distribution of engaging content that aligns with the brand’s voice and objectives.
• Analyze and report on digital marketing performance, providing insights and recommendations for continuous improvement.
• Collaborate with cross-functional teams, including sales, product development, and customer support, to ensure a unified approach to digital marketing.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to keep Home Owner at the forefront of the industry.
• Manage relationships with external agencies and vendors to ensure high-quality and cost-effective digital marketing services.
• Lead and mentor a team of digital marketing professionals, providing guidance, support, and professional development.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• 5+ years of experience in digital marketing, with a focus on strategy development and campaign execution.
• Proven experience in managing digital marketing channels, including SEO, PPC, social media, email, and content marketing.
• Strong analytical skills and the ability to interpret data and translate it into actionable insights.
• Excellent communication and interpersonal skills, with the ability to work effectively with cross-functional teams.
• Proficiency in digital marketing tools and platforms such as Google Analytics, Google Ads, SEO tools, and social media management tools.
• A creative and innovative mindset, with the ability to think outside the box and drive new initiatives.
• Experience in the property technology or real estate industry is a plus.

Benefits:

• Competitive salary and performance-based incentives.
• Health insurance and other benefits.
• Opportunities for professional growth and advancement.
• A collaborative and dynamic work environment.