Digital Marketing Professional

Responsibilities:

Campaign Strategy and Execution:

• Develop and execute comprehensive digital marketing strategies for clients, including SEO, PPC, social media, email marketing, and content marketing.
• Collaborate with clients to understand their business goals and create tailored marketing plans that align with their objectives.

Content Creation and Management:

• Create, curate, and manage engaging content across various digital platforms, including websites, blogs, social media, and email newsletters.
• Develop content calendars to ensure consistent and timely delivery of marketing materials.

Social Media Management:

• Manage and grow clients' social media presence on platforms such as Facebook, Twitter, LinkedIn, Instagram, and others.
• Develop and implement social media campaigns to increase brand awareness, engagement, and conversions.

SEO and SEM:

• Conduct keyword research, on-page, and off-page SEO, and optimize content to improve organic search rankings.
• Manage and optimize pay-per-click (PPC) advertising campaigns on platforms like Google Ads and Bing Ads.

Analytics and Reporting:

• Monitor and analyze the performance of digital marketing campaigns using tools such as Google Analytics, SEMrush, and social media analytics.
• Prepare detailed reports and present insights and recommendations to clients to improve campaign effectiveness.

Email Marketing:

• Develop and execute email marketing campaigns, including newsletters, promotional emails, and automated email sequences.
  
• Segment email lists and personalize email content to enhance engagement and conversion rates.

Client Communication and Relationship Management:

• Serve as the primary point of contact for assigned clients, providing regular updates, addressing concerns, and ensuring client satisfaction.
  
• Build and maintain strong relationships with clients, understanding their needs and delivering exceptional service.
  

Stay Updated with Industry Trends:

• Keep abreast of the latest digital marketing trends, tools, and best practices.
• Continuously seek opportunities to improve skills and knowledge through training, workshops, and certifications.
  

Requirements:

• Bachelor's degree in Marketing, Business, Communications, or a related field.
  
• Proven experience (3+ years) in digital marketing, preferably in an agency setting.
  
• Strong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and content marketing.
  
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot, and others.
  
• Excellent written and verbal communication skills.
  
• Creative thinker with strong analytical and problem-solving abilities.
  
• Ability to manage multiple projects and clients simultaneously, meeting deadlines and delivering high-quality results.
  
• Strong interpersonal skills and the ability to work effectively in a team environment.
  

What We Offer:

• Competitive salary and benefits package.
• Opportunities for professional growth and development.
• A collaborative and innovative work environment.
• The chance to work with a diverse range of clients across various industries.