Digital Marketing Assistant
Lloyds Limited
Marketing & Communications
Job Summary
We are looking to hire a suitable candidate with great and outstanding experience marketing products using several digital channels e.g., Website Designing, Social media, Email marketing, Mobile marketing, SEO, and Affiliate marketing to fill this position.
- Minimum Qualification: Diploma
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
- Developing, publishing, maintaining, and updating content across several digital channels including public-facing websites and document repositories, email templates, and mobile messaging content.
- Implementing marketing strategy across social media channels and other marketing channels via content production.
- Build the social media content plan and decide on the most effective content, such as imagery, animation, and graphics.
- Set a content strategy and lead the creation of content
- Planning and the production of social content, stills, and Video
- Creating and editing using design tools, creating video content, using Instagram Reels and Tik Tok.
- Develop the creative and content strategy for the season to ensure optimum customer conversion and brand engagement.
- Manage all content creation including graphic design, copy, and video ensuring all meet brand guidelines and aesthetics.
- Inquisitive and proactive in staying up to date with trends and changes across the markets that we work in as well as competitor activity.
- Monitoring digital marketing campaigns, creating and implementing actionable plans from analytics.
- Adaptable, creative, innovative, and have strong problem-solving and communication skills.
- Knowledge of inbound and SEO and all digital marketing types
- Incredible attention to detail
- Excellent planning, organizational and project management skills
- The ability to multi-task
- Excellent communication skills, both written and verbal, able to present ideas and briefs effectively to a range of stakeholders in both creative and non-creative areas
- Understanding of digital channels and the best approaches to take when writing content for different channels, some knowledge of optimizing content for SEO
- Previous working experience as a digital marketer/content developer
- A good understanding of paid search and digital advertising.
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