Job Summary
The MLS Properties is looking to fill the position of a Digital Marketer whose task is, optimizing website structure and content for search engines (SEO) and/or the use of paid online advertising (SEM). Planning and creating digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising.
- Minimum Qualification: Diploma
- Experience Level: Entry level
- Experience Length: 2 years
Job Description/Requirements
Responsibilities:
- Plan and execute all digital marketing procedures, including SEO/SEM, marketing database, email, social media and display advertising campaigns.
- Design, build and maintain our social media presence.
- Measure and report performance of all digital marketing campaigns and assess against goals.
- Identify trends and insights, and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies with marketers.
- Collaborate with the internal team and marketers to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Requirements:
- Proficient in SEO and analytics tools i.e. SEM Rush (important)
- Knowledgeable and proven record of Google ads
- Social media marketing skills is required.
- Good in graphics design for social media content
- A good storyteller and content creator.
- Video editing skills not necessarily a professional.
- Knows a little bit about WordPress and PHP.
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