Digital Marketer

• Develop Digital Marketing Strategies: Create and execute comprehensive digital marketing strategies aligned with business goals and objectives.
• Content Creation and Management: Produce engaging and SEO-friendly content for various digital platforms, including websites, blogs, social media, and email newsletters.
• Social Media Marketing: Manage and grow our social media presence across relevant platforms (e.g., Facebook, Twitter, LinkedIn, Instagram) to enhance brand visibility and engagement.
• Email Marketing: Plan and execute email campaigns, including segmentation, scheduling, and performance analysis, to nurture leads and drive conversions.
• Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using Google Analytics and other relevant tools. Provide insights and recommendations based on data-driven analysis.
• Budget Management: Manage digital marketing budgets effectively, ensuring optimal allocation and ROI.
• Stay Updated: Keep abreast of the latest trends and best practices in digital marketing, including new tools, platforms, and technologies.

Requirements: 

• HND/Bachelor’s degree in Marketing, Communications, or a related field.
• Proven experience as a Digital Marketing Specialist or similar role.
• Solid understanding of digital marketing channels and best practices.
• Proficiency in SEO/SEM, Google Analytics, and marketing automation tools (e.g., HubSpot, Marketo).
• Strong analytical skills and data-driven thinking.
• Excellent written and verbal communication skills.
• Creative mindset with the ability to generate innovative ideas.
• Ability to work effectively both independently and as part of a team.
• Certification in Google Ads or other relevant certifications is a plus.

Benefits:

• Competitive salary commensurate with experience.
• Comprehensive benefits package including health insurance and retirement plan.
• Opportunity for professional growth and career development.
• Dynamic and collaborative work environment.