Content & Social Media Strategist
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New
Job summary
We are an online fashion brand looking for a highly creative and commercially minded Creative Content & Social Media Strategist who can develop content strategies that grow our audience, drive strong organic reach, and convert attention into sales.
Min Qualification:
Degree
Experience Level:
Mid level
Experience Length:
4 years
Language Requirement:
English
Work Type:
Full Time
Working Hours:
8 to 5
Applicant Location:
Remote
Job descriptions & requirements
Responsibilities:
- Develop original content ideas, hooks, and recurring content series.
- Build and manage content strategy across social media platforms.
- Research trends, competitors, and audience behaviour.
- Write hooks, scripts, captions, and creative briefs.
- Provide creative direction to the video editor.
- Plan content around products, campaigns, launches, promotions, and events.
- Manage the content calendar and publishing schedule.
- Monitor analytics and improve content performance.
- Set up social media jobs for purchase
- Turn social media attention into enquiries, traffic, and sales.
- Set up ad and drive campaigns
Requirements:
- Minimum of 4+ years of experience in content strategy, social media management, or a related role.
- Proven experience creating or strategising high-performing organic content.
- Strong understanding of Instagram and TikTok
- Excellent content ideation, storytelling, and hook-writing skills.
- Strong understanding of trends, algorithms, and audience behaviour.
- Commercial mindset with an understanding that social media should drive business growth and sales.
- Ability to take ownership and consistently bring fresh content ideas.
- Portfolio demonstrating successful content strategies or high-performing content.
- Proven knowledge of Instagram and TikTok Shops
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