Content Creator

Responsibilities:

• Develop engaging and high-quality content for social media and other digital platforms.
  
• Create short-form videos, reels, property showcases, educational content, lifestyle content, graphics, carousels, and other relevant content formats.
  
• Develop creative concepts that effectively communicate property features, benefits, lifestyle, and investment opportunities.
  
• Research real estate trends, property markets, audience interests, competitors, and relevant industry developments.
  
• Develop and maintain content calendars and ensure consistent content production and publishing.
  
• Create compelling captions, hooks, scripts, headlines, calls-to-action, and other marketing copy.
  
• Produce and edit high-quality short-form videos using appropriate editing tools.
  
• Create property-focused content that highlights locations, amenities, lifestyle benefits, investment potential, and other relevant selling points.
  
• Monitor social media trends and identify opportunities to create timely and relevant content.Develop content strategies designed to increase reach, engagement, audience growth, enquiries, and other relevant business outcomes.
  
• Monitor content performance, including views, reach, engagement, watch time, retention, audience growth, and enquiries.
  
• Use content performance insights to improve future content and recommend new creative approaches.
  
• Maintain accuracy and professionalism when communicating property and real estate information.
  
• Work closely with Management and relevant team members on campaigns, content planning, and marketing initiatives.
  
• Take initiative in identifying new content opportunities and creative ideas.
  
• Meet agreed deadlines and maintain a consistent content production schedule.
  
• Make revisions and adjustments based on feedback from Management.
  
• Perform other reasonable content and marketing-related duties as assigned.

Requirements:

• Minimum of 3 years' professional experience in content creation, social media, digital marketing, or a related field.
  
• Previous experience creating content for a real estate, property, investment, lifestyle, or related brand is an advantage.
  
• Experience creating content for an international audience is strongly preferred.
  
• Strong understanding of social media platforms and short-form content.
  
• Proven ability to create and edit engaging video content.
  
• Strong copywriting, storytelling, and communication skills.
  
• Strong understanding of current social media trends and audience behaviour.
  
• Ability to research independently and turn information into engaging content.
  
• Proficiency in content creation and editing tools such as Canva, CapCut, Adobe Premiere Pro, Adobe Express, or similar platforms.
  
• Strong attention to detail and ability to communicate property information accurately.
  
• Good understanding of social media analytics and content performance metrics.
  
• Ability to work independently, manage deadlines, and remain accountable in a remote work environment.
  
• Strong organizational and time management skills.
  
• Reliable internet connection and appropriate equipment for remote work.
  
• Willingness and ability to work according to a schedule aligned with Eastern Time (ET).

What We Offer:

• Remuneration: NGN 275,000 monthly
  
• Fully remote work arrangement.
  
• Opportunity to work on an international-facing real estate brand.
  
• Opportunity for professional growth and development.Creative autonomy and the opportunity to contribute ideas that directly influence the brand's digital presence.
  
• Salary subject to periodic performance review based on individual performance, scope of responsibilities, demonstrated contribution, business requirements, and Management's assessment.
  
• A salary review is not automatic and does not guarantee an increase.