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Content and Social Media Manager

TALLY TECHNOLOGIES LIMITED

Creative & Design

IT & Telecoms NGN 75,000 - 150,000
Easy Apply
New
2 weeks ago

Job Summary

We are looking to hire a Content and Social Media Handler who will be responsible for developing, implementing, and managing the company’s content and social media strategy to increase brand awareness, drive engagement, and generate leads. Ideal candidate should have a passion for technology, a creative flair, and the ability to communicate effectively with diverse audiences.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 2 years

Job Description/Requirements

Responsibilities:

  • Content Creation and Management:
  • Develop, write, and edit high-quality content for the company’s website, blog, social media, and other digital platforms.
  • Create engaging and informative content, including articles, blog posts, infographics, videos, and case studies that align with the company’s voice and brand guidelines.
  • Collaborate with internal teams (e.g., product, sales, and design) to produce relevant content that meets the needs of both key stakeholders and the target audience.
  • Manage and maintain a content calendar, ensuring timely publication and alignment with marketing campaigns and business objectives.
  • Social Media Management:
  • Develop and implement a social media strategy to grow the company's presence on platforms such as LinkedIn, Twitter, Facebook, Instagram, and YouTube.
  • Create and schedule posts, ensuring a consistent and engaging brand voice across all channels.
  • Monitor social media accounts for comments, messages, and mentions, and respond promptly and appropriately.
  • Analyze and report on social media performance metrics to assess the effectiveness of campaigns and strategies.
  • Community Engagement and Management:
  • Build and nurture relationships with the company’s online community by engaging with followers, responding to inquiries, and fostering conversations around industry trends and company updates.
  • Identify and connect with industry influencers and thought leaders to promote the company’s brand and content.
  • Manage user-generated content and advocate for customer success stories and testimonials
  • SEO and Content Optimization:
  • Conduct keyword research and use SEO best practices to optimize content for search engines.
  • Update and maintain website content to improve organic traffic and user experience.
  • Campaign Development and Execution:
  • Assist in developing and executing marketing campaigns that leverage content and social media to support product launches, events, and promotions.
  • Coordinate with the design team to produce high-quality visual content, including graphics, banners, and videos.
  • Analytics and Reporting:
  • Track, analyze, and report on content and social media performance using tools like Google Analytics, Hootsuite, or similar.
  • Provide actionable insights and recommendations based on data to improve content effectiveness and social media engagement.
  • Stay Updated on Industry Trends:
  • Keep up-to-date with the latest trends in content marketing, social media, and the IT industry.
  • Experiment with new content formats, tools, and strategies to keep the company’s digital presence innovative and competitive.




Requirements:

  • 1-2 years of experience in a similar role

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