Business Development and Marketing Lead
Shortlist Professionals
Management & Business Development
Job Summary
We’re looking for a business development officer who can hit the ground running. We seek someone diligent and persistent in their work and ready to build the future of Earthbond. You’ll be eager to meet customers where they are and educate them on the benefits and savings that solar can provide them and their businesses by building a repeatable sales playbook to increase conversion and success rates, and establishing relationships. In a fast-paced, dynamic startup environment, you'll often wear multiple hats, taking on varied roles as the situation demands. With an inherent ability to self-direct, you'll leverage your grit, skills, knowledge, and insights to advance our mission. As we evolve, you'll play a crucial role in being the first point of contact with small and medium
- Minimum Qualification: Degree
- Experience Level: Mid level
- Experience Length: 3 years
Job Description/Requirements
- Building a repeatable communication playbook to increase conversion and success rates
- Establishing relationships with key business associations to establish a GTM strategy
- Compile relevant market research on key industries and business domains
- Generate leads through market research, networking, and cold-calling
- Develop and maintain relationships with existing customers
- Write blog and social media posts to generate brand trust, traffic, and conversions
- Attend industry events and conferences to build relationships and promote the company’s products and services.
- Conduct sales presentations and product demonstrations to potential clients.
- Identify customer needs and provide recommendations based on the company’s products and services
- Achieve or exceed monthly, quarterly, and annual sales targets.
- Prepare and submit sales reports and forecasts.
- Keep up to date with industry trends, competitors, and new products and services.
- Liaise with banking partners to track and support customer financing
Requirements:
- Minimum academic qualification of a University degree in any discipline
- 3 years of relevant sales experience
- Proficiency in selling to small and medium businesses
- A grasp of selling off-grid and standalone or grid-tied solutions (generators, inverters, solar)
- Excellent written and verbal communication skills in English
- High awareness of energy usage and costs across different locations and sources
- Experience building a sales playbook from scratch
About you:
Teamwork is important to us and is to you as well. You’re an empathetic and transparent communicator always ready to voice your perspective. You’re motivated to bring your best self because you care about the mission. The opportunity to provide more Africans with clean, reliable energy energizes you.
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