Real Estate Marketer

Responsibilities:

Market Research and Analysis:

• Conduct industry market research, analyze market trends, competitors and consumer needs, provide data support and market analysis reports.
• Evaluate the market positioning of real estate projects and work with the team to develop promotion strategies.

Advertising and Promotion:

• Responsible for writing advertising copy, promotional materials and press releases to ensure that the information is clear and attractive.
• Manage and monitor advertising results, optimize advertising strategies, and improve return on investment.

Customer Relationship Management:

• Establish and maintain good relationships with customers, collect customer feedback and market information, and adjust market strategies in a timely manner.
• Responsible for following up with potential customers, answering questions, and promoting sales conversions.

Social Media and Digital Marketing:

• Maintain and manage the company's social media platforms, publish content regularly, increase interaction, and increase online exposure.
• Responsible for search engine optimization (SEO) and online advertising to increase the company's website visits and conversion rates.

Cooperation and Linkage:

• Work closely with the sales department to ensure that marketing activities are consistent with sales goals and coordinate information sharing.
• Find and maintain cooperation opportunities with other companies to promote resource sharing and mutual benefit.

Performance evaluation and reporting:

• Regularly analyze the effectiveness of marketing activities, evaluate their impact on sales performance, and prepare reports for management.

Requirements:

• Bachelor degree or above in marketing, business management, real estate or related majors.
• Experience in real estate industry or marketing is preferred, and familiarity with the real estate market is preferred.
• Good communication and interpersonal skills, able to establish and maintain customer relationships.
• Familiar with digital marketing tools and social media platforms, and have certain copywriting skills.
• Possess data analysis skills, able to interpret market data and provide corresponding analysis reports.
• Able to work independently and undertake multi-project management, with good organization and coordination skills.