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Head of Marketing and Sales

Silverbird Group

Marketing & Communications

Advertising, Media & Communications NGN 600,000 - 900,000 Negotiable Plus Commission
Easy Apply
New
2 weeks ago

Job Summary

We're seeking a visionary and results-oriented Head of Marketing & Sales to lead our integrated marketing and sales efforts. In this critical role, you will be responsible for developing and executing cohesive strategies that generate leads, convert prospects into new clients, and achieve ambitious sales goals.

  • Minimum Qualification : HND
  • Experience Level : Executive level
  • Experience Length : 10 years

Job Description/Requirements

Responsibilities

Marketing:

  • Develop and implement a comprehensive marketing strategy aligned with overall business objectives, highlighting the value proposition of our communication, media, film distribution, and cinema services. This may involve traditional marketing channels, trade shows, industry events, and targeted outreach.
  • Oversee all aspects of marketing, crafting compelling messaging and materials that resonate with potential clients seeking our diverse media solutions.
  • Manage and lead the marketing team, fostering a collaborative and results-oriented environment.
  • Stay abreast of industry trends and identify opportunities to connect with potential clients through effective marketing initiatives.
  • Develop and maintain a marketing budget, ensuring efficient resource allocation for client acquisition initiatives.
  • Analyze and interpret marketing data to measure success and identify areas for improvement, focusing on lead generation for new client acquisition.
  • Partner with the sales team to ensure alignment on messaging and lead generation goals specific to client acquisition across our various media service


Sales:

  • Develop and implement a data-driven sales strategy focused on lead generation, conversion, and revenue growth within all business units
  • Recruit, manage, and lead the sales team, providing coaching, mentorship, and performance management specific to selling our diverse media service
  • Establish and maintain strong relationships with key decision-makers at potential client companies.
  • Set and monitor individual and team sales quotas for new client acquisition across our communication, media, film distribution, and cinema services.
  • Analyze sales data to identify trends and opportunities for improvement within the broader media landscape.
  • Develop and implement effective sales training programs focused on selling the value proposition of our various media solutions through face-to-face interactions and presentations.


Requirements:

  • Minimum academic qualification of HND in any related discipline
  • 10 years of working experience

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