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3 weeks ago

Job Summary

We are seeking a skilled and innovative Digital Marketer who will have a strong understanding of digital marketing strategies and tools to drive brand awareness, customer engagement, and conversions. This role requires a blend of creativity, analytical skills, and technical expertise.

  • Minimum Qualification : Degree
  • Experience Level : Mid level
  • Experience Length : 2 years

Job Description/Requirements

Responsibilities:

  • Develop and implement comprehensive digital marketing strategies across various channels, including SEO, PPC, email marketing, social media, and content marketing.
  • Create, curate, and manage engaging content for websites, blogs, social media platforms, and email campaigns.
  • Monitor and analyze performance metrics using tools such as Google Analytics, SEMrush, or similar, and report on campaign effectiveness.
  • Conduct market research to identify trends, opportunities, and audience insights to inform marketing strategies.
  • Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to maximize ROI.
  • Collaborate with cross-functional teams to align marketing strategies with business goals.
  • Stay current with industry trends, digital marketing technologies, and best practices to continuously improve marketing efforts.
  • Assist in the development of marketing collateral, including graphics, videos, and promotional materials.





Requirements:

  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 2-3 years of experience in digital marketing or a related role.
  • Strong understanding of digital marketing concepts and best practices.
  • Proficiency in digital marketing tools and analytics platforms (e.g., Google Analytics, AdWords, HubSpot).
  • Excellent written and verbal communication skills.
  • Creative thinker with strong problem-solving abilities.
  • Familiarity with HTML, CSS, or graphic design software is a plus.
  • Ability to work independently and collaboratively in a fast-paced environment.

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