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1 month ago

Job Summary

FMR AGENCY - Future Moves Recruitment Agency Limited is seeking a dynamic and detail-oriented Brand Manager to join our client's team. As a Brand Manager, you will be responsible for coordinating the brand’s activities - sales, advertising, promotion, marketing research and distribution. Formulating and executing brand strategy & marketing plans. Accountable for delivering the brand’s profit, volume and market share objectives

  • Minimum Qualification : Degree
  • Experience Level : Senior level
  • Experience Length : 5 years

Job Description/Requirements

Responsibilities:

  • Formulate brand’s long-term strategy to effectively reach customers
  • Responsible for 360 degree marketing communications plan & tactics covering ATL, BTL, Digital and Influencer marketing
  • Oversees the brand’s marketing life cycle
  • Manages day-to-day progress of product marketing planning and execution
  • Maintains brand integrity across product lines, advertising, digital and all other internal and external communication as it pertains to assigned brand
  • Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing plans
  • Conducts market research and identifies and tracks market trends
  • Define and manage the brand’s advertising and promotion strategies
  • Closely monitor and analyze sales volumes, market share trends and general market drivers
  • Advise management of competitive pricing, promotions, sales trends and other competitive activity as well as a reasonable action plan
  • Ensure all sales team members are well trained and knowledgeable about brand
  • Provide monthly brand reports & updates to management


Requirements:

  • Minimum of 5 years’ experience in brand management and or in marketing communications of reputable brands
  • Education Qualification: Bachelor’s degree in any business-related discipline


Location: Oniru, Lagos .


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