VP - Marketing & Communications

Job Summary

You will raise awareness and position us as a top-of-mind healthcare insurance company for decision-makers across our business lines.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description/Requirements

  • A tech-driven healthcare insurance firm backed by top VCs
  • Lead a talented team in building creative campaigns
  • Attractive salary & benefits

Our client is a health insurance company that leverages technology to make insurance more accessible and easy to use. Backed by leading Silicon Valley Venture Capitalists, they have developed an intuitive web & mobile app and are driven by exceptional customer service.

You will be responsible for :
  • Defining and managing the marketing and branding strategy, driving acquisition of customers via an omnichannel strategy (offline ads, billboards, activations, digital).
  • Building and implementing an efficient PR & communication plan to support our branding strategy.
  • Managing the communications with our customers, regulators and other stakeholders.
  • Building and leading a team of inhouse and outsourced talent to build marketing campaigns.

The Profile
  • You have at least 5 years of experience in leading B2B branding & marketing campaigns.
  • You have experience with managing teams in building content for PR/client communication/advertising campaigns.
  • You have an understanding of budgets and business-planning.
  • You possess strong data driven decision-making skills.
  • You have a result-oriented mindset to achieve ambitious goals.
  • You enjoy finding creative solutions to problems.

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