Social Media Officer

Responsibilities:

• Develop and manage our social media content calendar across Instagram, Twitter/X, LinkedIn, TikTok, and Facebook.
• Create engaging content (graphics, captions, videos, etc.) that reflects our government, development, and MSME ecosystem focus.
• Film and edit short-form video content (event highlights, founder interviews, testimonials, etc.).
• Monitor analytics and insights to inform content performance and optimize campaigns.
• Stay updated on platform trends, emerging tools, and hashtags relevant to our audience.
• Collaborate with internal teams on campaign planning and public visibility strategies.
• Assist in developing paid media campaigns and boost strategies.
• Train junior content creators, interns, or other interns when required.

Requirements:

• Bachelor’s degree in Mass Communication, Marketing, Digital Media, English, or a related field.
• 2-4 years of proven experience managing business or organizational social media accounts (preferably in government, development, tech, or business support sectors).
• Excellent storytelling, copywriting, and visual communication skills.
• Proficiency in content creation tools (e.g., Canva, CapCut, InShot, Meta Business Suite, and scheduling tools like Buffer or Later).
• Experience developing video content and on-the-ground coverage of events and activations.
• Knowledge of performance metrics, ad platforms (Meta/Instagram), and SEO-friendly content.
• Self-driven, innovative, and highly organized with the ability to juggle multiple projects.
• Willing to relocate to Abuja; accommodation will be provided.