Develop intelligent and creative solutions that amplify our brands’ personalities and messaging.
Ensure that ideas/designs are produced timely, on budget, and with the degree of the quality promised to the client.
Assist in generating concepts and scamps and developing of scamps to the finished layout.
Constantly involved in photo-retouch and image development.
Interact with Copywriters to develop creative concepts and executions of assigned product(s).
Assist in developing new business presentations and 3rd party/vendor creative production.
Effective and proper filing system on the server in line with projects.
Must possess a strong portfolio of imaginative work.
Strong visual concept skills and good basic drawing and design ability
Understanding the target audience and proposed media to be used in the campaign.
Devising and developing original advertising and communications ideas that engage the target audience and address the client’s business problem.
Mentoring of Junior Art Directors.
Presenting ideas to the Creative Director for approval from concepts and executions.
Producing sketches, visual references, and storyboards to convey the concept to the agency team, and then on to clients, designers, and producers.
Responding to client and research feedback and continuing to develop the work until the final approval stage.
Staying up-to-date with an available talent for commissioning among photographers, illustrators, and film directors through regularly reviewing their books and showreels.
Overseeing the production of creative outputs e.g. print advertisements, TV commercials, mailings, social media content, etc.
Remain current on industry trends and technology
Work on other related duties and participates in special projects as assigned.