Script Writer

United Bank for Africa

Job Summary

We are looking for a Scriptwriter who can prepare high-engagement scripts and content for product videos, commercials, shows, and other media platforms.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 3 years

Job Description/Requirements

  • Write and edit sales and marketing copies for a variety of projects (including print, web, mobile, video, and social media)
  • Produce error-free content that adheres to the brand guidelines
  • Interpret creative direction and adapt points from creative briefs into persuasive copy concepts
  • Propose copy concepts and present underlying strategic thinking to business leaders
  • Work closely with product marketers and designers to brainstorm ideas, create concepts, and develop messaging
  • Conduct thorough research and interviews to understand trends (both industry and lifestyle) to ensure messaging is relatable to the target audience
  • Analyse marketing metrics and use results to influence the content

Qualifications:

  • Minimum academic qualification of a Bachelor's Degree in any relevant field of study
  • Minimum of 3 - 5 years relevant work experience

Skills Required:

  • Content creation and storytelling
  • Good Analytical and Presentation Skills
  • Proficiency in Microsoft Office Applications
  • Excellent presentation Skills
  • Good command of the English language
  • Effective interpersonal communication skills
  • Content Marketing Strategy

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