Job Summary
Jobberman Nigeria is looking to hire an experienced individual to fill this position. The job holder will be responsible for delivering relevant and engaging content on the chosen push channels (SMS, Emails, and Push Notifications), driving user engagement and user retention as well as growing our users base.
- Minimum Qualification:Degree
- Experience Level:Mid level
- Experience Length:2 years
Job Description/Requirements
Responsibilities:
- Develop tailored email & push marketing strategies for each brand, to help drive user engagement and retention
- Work with local campaign managers to ensure email & push strategy aligns with local business goals.
- Write, have approved, execute and conclude channel improvement briefs on time
- Effectively execute personalization initiatives for email
- Effectively utilize functionality that drives user retention and re-activation for the email channel
- Continuously conduct content and creative testing to determine the long-term effectiveness of test campaigns versus control frameworks
Requirements:
- Bachelor’s degree or relevant marketing qualification preferred.
- Experience with Email & Push Marketing platforms such as Sailthru, Hubspot, OneSignal, etc.
- 2 - 3 years of experience deploying, developing, and optimizing email campaigns.
- Proven execution & understanding of email best practices
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