Marketing Platform and Partnerships Specialist

Job Summary

KliQr, an ML-driven technology platform that enables businesses to personalize their relationships with customers and optimize the value of their financial data, is looking to hire Marketing Platform and Partnerships Specialist

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 4 years

Job Description/Requirements

Job Description 

Top-line responsibilities for the role include; 

● Strategy - Defining a platform and partnership strategy for the business to ensure the commercial and social objectives of the business are achieved 

● Execution - Implementing the strategy effectively and efficiently with a strong focus on monitoring and evaluation of progress made 


Specific responsibilities for the role include

Platforms 

● Lead partnership and platform marketing strategy and execution for KliQr’s current and future solutions 

● Manage all traditional and digital communication platforms including social media, press relationships, website, process automation platforms, etc 

○ Work with platform partners on planning and execution of marketing campaigns – and extending feedback loop to key stakeholders across the business 

○ Cultivate strong relationships with and act as marketing point of contact for platform partners globally (especially industry stakeholder groups) to build early and sustained excitement for KliQr’s solutions 

● Educate, excite and drive interest and excitement for marketing campaigns and initiatives with key partners through compelling presentations and pitches to secure partnership opportunities that drive results 


Partnerships 

● Build and sustain partner communities, ensuring they are effectively and efficiently engaged to drive business results 

○ Leverage influencers and brand ambassadors to achieve commercial and social objectives of the business 

● Work with Team Lead, Commercial Development as well as key B2B partners and act as the key marketing lead on the development and execution of impactful B2B partnerships

○ Implement partnership programs including marketing strategy, assets, and materials as well as consumer flows 

● Analyze performance of partnership strategies and make data-driven optimizations to maximize results of programs 

● Respond effectively to situational crises and develop solution plans on the fly with key stakeholders to mitigate risk and resolve issues 


Pre-Sales 

● Support the creation of sales-ready tools, including high-quality, market-facing presentations and assets to for use in partner presentations 

● Support and assist with the sales cycle including: handling partner inquiries and preparing sales materials to facilitate business conversations 


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