Job Summary

Candidate will undertake all marketing activities within the company. Oversees the marketing department and provide direction and feedback on major projects. Makes key decisions regarding product distribution, budgeting, branding & sales. Works with other company officers to set overall direction and objectives of product sales.

  • Minimum Qualification: Degree
  • Experience Level: Management level
  • Experience Length: 7 years

Job Description/Requirements

  • Create and implement marketing campaigns in addition to developing marketing contents
  • Have worked with an ecommerce platform or lead a marketing team
  • Assists in the interviewing, hiring, and training of key marketing staff members, including marketing consultants
  • Research and analyses market trends, competitor offerings, demographics, and other information that affects marketing strategies
  • Uses research findings and analysis to provide direction to marketing managers regarding upcoming marketing projects, new products or services, and overall strategy
  • Identifies areas for improvement in product offerings, sales tactics, marketing strategy, and promotional activities
  • Weighs in on important decisions involving product advertising, packaging, media channels, and branding
  • Maintains the department's budget and ensures all marketing activities are cost-effective
  • Works with other company officers to establish budgets and marketing objectives
  • Monitors marketing and sales performance and adjusts strategies as needed
  • Adheres to and implements all company policies and procedures

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