Head, Brand Management and Strategy
Unified Payment Services Limited
Marketing & Communications
Job Summary
The ideal candidate will champion the execution of brand strategy in line with the overall organizational objective., participate in the development and execution of a comprehensive marketing communication plan that meets the organization’s financial and non-financial goals and support the delivery of programs, initiatives, and projects.
- Minimum Qualification : Degree
- Experience Level : Senior level
- Experience Length : 8 years
Job Description/Requirements
Responsibilities:
- Plan and execute brand engagement activities.
- Become a custodian of the corporate brand ensuring consistent projection of the company across board.
- Ensure consistency of brand image all internal and external communications are consistent with the company’s brand positioning
- Support all technical, creative, and content production.
- Support the implementation of strategic through-the-line marketing activities including all internal communications, media and agency relations, branding, events and sponsorships, merchandise management, corporate and industry/policy initiatives
- Support the development of brand strategies and marketing plans across designated businesses.
- Enforce brand consistency and monitoring across all platforms.
- Execute assigned businesses’ marketing plans/activities.
- Liaise with Market Operations to ensure stakeholders' requirements are clearly understood and delivered within stipulated SLAs.
- Maintain the security of all entrusted information, and ensure full compliance with policies in IS Handbook.
- Any other related responsibilities as may be assigned.
Requirements:
- A Bachelor’s Degree in Marketing, Communications, Media or any other related field.
- Professional qualification is desired
- Minimum of 8 years of quality experience in a similar role.
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