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Job Summary

We are a startup finance and asset management firm situated in Victoria Island, creating and managing investors' wealth with technology.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description

Responsibilities: 

  • Creating and executing on marketing strategies, including but not limited to content marketing, building channel strategies, experimenting with different growth strategies
  • Identifying channels to test, running tests, carrying out customer/audience segmentation analysis, develop and promote social media, and find ways to optimise these channels
  • Working closely with top management, product and engineering teams to build viral and growth loops to shape the product to self-grow
  • Experimenting and iterating ideas to find effective ways to reach potential and existing customers 
  • Develop and implement promotions, marketing strategies and programs to promote the brand as well as products and services of the company.
  • Work in a lean startup and agile process
  • Plan and execute interviews and press conferences, and manage relationships with the press and media organisations 
  • Design, execute and track the performance of product and company advertising on traditional, offline and online channels
  • Maintain and manage feedback and communication channels with customers to drive customer satisfaction, retention and loyalty
  • Manage a comprehensive employee communications strategy and plan that directly supports the business strategy, vision and values and use a range of appropriate tools that are measurable.

You are qualified if you have:

  • 5+ years experience developing and executing strategic B2B alliances and retail (B2C/B2B2C) marketing 
  • Proven track record of increasing user acquisition, engagement and retention and meeting/exceeding revenue and profitability goals
  • Hands-on experience working with demand-generation tools and platforms, such as or similar to Google Ads, LinkedIn Ads, DemandBase, Google Analytics, Facebook Ads/Pixel, Meltwater
  • Ability to uncover marketing insights from attribution models, customer database analysis, historical data, funnel reporting, and other sources of customer insight
  • Preferably worked for a technology company with retail products

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Lagos
| Full Time |
NGN Confidential
1mo
Lagos
| Full Time |
NGN Confidential
1mo