Job Summary

The Head, Credit, and Marketing will be the primary driver of the products and loans of the bank. The individual will therefore coordinate the affairs of the Marketing and Credit staff of the bank and will report to the Managing Director.

  • Minimum Qualification: Degree
  • Experience Level: Senior level
  • Experience Length: 5 years

Job Description/Requirements

JOB DESCRIPTION:
  • Oversees the articulation and execution of the Bank’s marketing strategies, ensuring alignment with the overall corporate strategy, goals, and objectives.
  • Provide guidance, leadership support, and direction to the marketing team.
  • Build the Bank’s profile and brand image in the market through sustained campaigns.
  • Develop and manage strategic relationships with key customers in relevant market segments.
  • Lead the Bank’s deposit mobilization efforts and ensure quality risk assets are created.
  • Coordinate the deployment of effective market penetration and market share acquisition framework.
  • Oversee the collation of market business intelligence to support effective decision-making.
  • Champion periodic planning and budget review sessions, monitor implementation and performance, and ensure the development of effective strategies to address the shortfall in targets.
  • Monitor changing market dynamics and adapt product offerings to effectively meet these needs.
  • Oversee loan recovery and ensure prompt loan repayment.

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