Job Summary

VerifyMe is a Technology company offering worker validation and Know Your Customer (KYC) services to a wide range of industries, and the Nigerian retail market. In addition to ID verification products, we verify Addresses, Guarantor, Work History, and other KYC data as part of our service offering. Our ID Validation (IDV) platform utilizes Nigerian Identity Management Corporation (NIMC), Bank Verification Number (BVN), and Federal Road Safety Commission (FRSC) data bases to validate the identity of individuals. We provide secure API services to meet our customers throughput.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 6 years

Job Description

The ideal candidate will be responsible for VerifyMe's complete growth funnel from user acquisition, activation, retention, referral to revenue. He/She will oversee digital strategy development, campaign execution and performance, and maintain cross-functional relationships with key stakeholders to meet business objectives. Through a deep understanding of the company's strategy, he/she will connect the VerifyMe brand with online customers and prospects by using timely and relevant marketing. The Growth Marketer is a detail-oriented professional with a passion for applying user-centred marketing, Analytics & Data, User Experience, Branding, and Product Marketing to execute digital marketing strategies. This person is ambitious, creative, technologically savvy and has at least 3 years of experience working in a Startup.

Minimum Requirements
•        6+ years of experience building effective marketing strategies.
•        Extensive knowledge of tracking mechanisms and analytics tools like amplitude, google analytics.
•        Practical knowledge of keyword research, Search Engine Optimisation and Marketing (SEO & SEM) and App Store Optimisation (ASO).
•        Conversant with running Pay Per Click (PPC) campaigns on Google, Youtube, Linkedin, Facebook, Instagram and other ad networks.
•        E-mail Marketing Skills
•        Enthusiastic about handling responsibilities and a proactive problem-solving mindset.
•        Data-driven with experience building conversion funnels.
•        Persuasive Copywriting Skills. 
•        Excellent mastery of the English language, spoken and written.
Bonus points for
•        Experience with Marketing Automation systems like Hubspot.
•        Practical knowledge of Data Science.

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