Ananse Internet Pty Ltd

Fashion Social Media and Multimedia Content Manager

Ananse Internet Pty Ltd

Marketing & Communications

Retail, Fashion & FMCG NGN 1,200,000 - 1,500,000
New
3 weeks ago

Job Summary

This is a 6-month contract with a possible extension position. The job holder will be responsible for developing and implementing social media strategy to attract, inform, inspire and engage visitors to the Ananse brand and encourage click-through to products on the online store as well as defining and implementing consistent Ananse e-commerce brand personality and editorial voice across different social media channels.

  • Minimum Qualification:Degree
  • Experience Level:Management level
  • Experience Length:3 years

Job Description/Requirements

Responsibilities:
  • Work with creative staff, agencies, and other department heads to produce high-quality multimedia content 
  • Cultivate relationships and deploy social media campaigns with influencers and other brand partners 
  • Coordinate social media activities with other related functions: paid advertising, PR, multimedia content, and customer care 
  • Collate and analyze data to monitor the effectiveness of campaigns to maximize results 
  • Report regularly on insights gained from social media analytics to support the Ananse team in evolving company strategies in a timely fashion 
  • Monitor trends in social media tools and applications to ensure Ananse utilizes best industry practice
  • Develop and deliver social media training to support targeted and current fashion merchants on the Ananse e-commerce marketplace platform
 
Requirements:
  • 3 - 5 years of work experience in an e-commerce marketing and communications management role 
  • 3 - 5 years social media and content creation experience in the fashion industry 
  • Relevant business degree 
  • Good understanding of fashion marketplaces and the African fashion landscape  
  • Highly analytical and data driven 
  • Creative problem solver who is comfortable with ambiguity 
  • Strong people, stakeholder and project management skills 
  • International exposure and understanding of different cultures 
  • Strong written and verbal communication skills 
  • Strong entrepreneurial mindset and problem-solving capabilities with a record of finding feasible solutions to complex problems in an environment with incomplete information and tight timelines 
  • Willingness to travel locally and internationally.

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