Director of Marketing

Responsibilities:

• Planning and implementing programs, both short and long range, targeted toward existing and new markets by performing the following duties personally or through subordinates
• Serve as a key member of the executive leadership team.
• Present to the Chief Executive Officer if necessary and to the Board of Directors as required
• Participate in recruiting marketing staff as required.
• Develop and implement strategic marketing plans to achieve corporate objectives for products and services
• Develop marketing operating budgets
• Plan and oversee advertising and promotion activities including online, social media, grassroots, print, TV, and radio
• Ensure effective control of marketing results and take corrective action to guarantee that achievement of marketing objectives falls within designated budgets
• Develop, review, and report on performance indicators for marketing campaigns to determine their effectiveness
• Establish and maintain relationships with industry influencers and key strategic partners
• Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events
• Represent the company at trade association meetings to promote product Competencies

Requirements:

• Bachelor’s degree in marketing, business, or related field
  
• At least seven years of work experience including at least three years in a management role
• Direct experience in online Gaming a plus
• Solid analytical skills and awareness of web-based marketing and social media
• Transformative approach to leadership that inspires and empowers others
• Aware of the latest market trends and shifts, as well as projections for the future
• Evidence of ability to innovate and implement change successfully
• Exceptional communication and presentation skills
• Able to be persuasive and procure buy-in from upper management
• Driven and committed to success while maintaining integrity Reporting Structure
• The Chief Marketing Officer will report directly to the company's Board
• Impeccable Work Ethic, Business Acumen
• Entrepreneurial Mindset
• Communication Proficiency
• Customer/Client Focus
• Great Leadership and Presentation Skills
• Problem Solving/Analysis
• Results Driven and Strategic Thinking
• Technical Capacity

Remuneration is based on experience and qualification. Total compensation will be competitive with the marketplace and will include a significant performance-based bonus

About Us: Our company aims to establish a leading online lottery platform that offers a convenient and secure way for customers to participate in various lottery games. With a strong focus on customer satisfaction, innovation, and compliance, we seek to become a trusted name in the Nigerian online gambling industry.