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Digital Marketing Officer

Anonymous Employer

Job Summary

Digital Marketing Officer required to develop and execute innovative digital marketing strategies for the company's products across various platforms.

  • Minimum Qualification: Degree
  • Experience Level: Mid level
  • Experience Length: 4 years

Job Description

Job Duties

  • Develop and implement SEO and PPC strategies
  • Create and manage link building strategies, content marketing strategies, and social media presences
  • Innovate and present new marketing platforms and strategies
  • Develop engaging online content including clickbait, forums, videos, graphics, and blogs; monitor and analyse content success
  • Forecast marketing campaign growth and ROI for marketing campaigns
  • Manage email and social media marketing campaigns
  • Where necessary, contact and engage third party graphic designers, web designers, and videographers to create unique and engaging content
  • Use Google Analytics, Google AdWords, Google AdMob Google AdSense and other similar sites to monetize online platforms
  • Drive traffic to our company web pages and product landing pages
  • Manage projects including delegating tasks, adhering closely to deadlines and to budget, developing and revising ideas, and implementing projects
  • Keep abreast of new social media sites, web technologies, and digital marketing trends; implement these new technologies in developing campaigns and update current campaigns to include new information

Skills and Qualifications

  • Degree in Mass Communications, Advertising or Marketing desirable.
  • 2-4 years’ experience in Digital Marketing,
  • Strong Written and Verbal Communication Skills, as well as editing skills
  • Self-motivated, strong leadership skills, team-oriented, goal-oriented, strong attention to detail,
  • SEO, SEM, PPC, Google AdWords, Content Management Systems, Photoshop, InDesign, Facebook, Instagram, Twitter, Microsoft Office.

 


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